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How makemepulse crafts award-winning interactive experiences with Jitter

makemepulse is a creative and technology company that operates in the space where ideas take shape. For over 15 years, they've been creating new formats, building new technologies, and crafting design-led experiences and platforms that define how the most demanding brands show up online.

  • Product design
  • Web design
  • Social media
makemepulse has built its reputation on the quality and craft of their digital work: from large-scale digital experiences to playful interactive campaigns. With a design team spanning art direction, 3D, and motion, the studio does its best to move fast and hold a high creative bar. Jitter has become the tool that easily allows them to do both.

The old way

Motion has always been a major part of the work makemepulse does, but their animation workflow used to be pretty fragmented. After Effects was their default tool, but it was limiting in terms of speed and collaboration: the team often found themselves waiting for animations to render and spending hours sending files back and forth for reviews and approvals.

“After Effects was painful for UI and quick social assets. It would take five minutes just to preview five seconds of video.”

Romain PasselandeArt Director, makemepulse

For work that demands speed and iteration, After Effects simply felt like the wrong tool.

The new way

When makemepulse tried Jitter, the fit was immediate. The interface felt instantly familiar, so the whole team could quickly pick it up without friction. And unlike After Effects, it was browser-based, collaborative, and fast.

“Jitter is like Figma, but for motion. Everything is online, I can see everyone's progress, and we can ping-pong ideas instantly.”

Hélène TaProducer, makemepulse

What started as an occasional shortcut for quick internal explorations gradually became the studio's primary motion design tool. Today, the team at makemepulse uses Jitter for client work (for everything from prototyping to product design), internal projects, and social media case studies and showreels.

“Jitter is amazing for social media content. It's fast, the output looks great, and you don't have to leave the browser.”

Romain PasselandeArt Director, makemepulse

XOX: A creative passion project

XOX started not as a client brief, but as a release valve. The studio had been deep in a heavy, emotionally demanding project and needed a creative outlet, so Solène started sketching avatars of her colleagues for fun. The team caught the energy immediately, and what began as a playful experiment quickly became a full studio project: a colorful web-based game of tic-tac-toe, built entirely around custom avatars of the makemepulse crew.

The concept called for something pop, playful, and alive, and motion was central to that vision. The team decided to use Jitter as the primary tool for delivering that project.

UI motion and developer handoff

For XOX's interface, the team first worked in Figma to establish the layouts and then moved everything into Jitter to animate. Welcome screens, cookie banners, avatar selectors — every UI state was brought to life in Jitter.

What made this particularly powerful was how cleanly it supported the handoff to developers. Because Jitter exposes animation values directly in the inspector, the dev team could pull exact timing and easing values from the file without any guesswork.

“The easy handoff with the dev team was a huge time-saver.”

Romain PasselandeArt Director, makemepulse

An animated avatar design system

One of the most creative uses of Jitter on XOX was the avatar design system. Solène built out a full motion library for the avatars: every eye shape, mouth expression, and animated state was organized in Jitter as reusable components.

Duplicating frames, copy-pasting animations, and iterating on individual expressions became fast and intuitive. The system gave the team a single source of truth for the avatar universe, making it easy to stay consistent across the whole experience.

“Being able to copy frames and animations across the whole design system was a real game changer.”

Romain PasselandeArt Director, makemepulse

Social assets and launch content

Jitter didn't just power XOX's interface; the studio used it to produce the launch assets, too. The teasers, announcement posts, and reels were all made in Jitter. The team added music directly to the Jitter timeline to rough out the feel, then handed the files off to their sound designer for final polish. The entire motion production pipeline, from concept to export, ran through one tool.

“We used to export video, send it to the sound designer, get it back, re-export... Now we rough it all out in Jitter and hand off the final sound for fine-tuning. It saves us so many back-and-forths.”

Hélène TaProducer, makemepulse

UNESCO Virtual Museum of Stolen Cultural Objects

Not every makemepulse project is a playful internal experiment. The UNESCO Virtual Museum of Stolen Cultural Objects, built in partnership with Pritzker Prize-winning architect Diébédo Francis Kéré, is one of the most ambitious digital experiences the studio has ever shipped.

The museum, launched at Mondiacult 2025 in Barcelona to international attention, uses real-time 3D, generative AI, and WebXR to reconstruct stolen artifacts.

The core museum environment runs on WebGL, but for the interface motion layer sitting on top of that experience, the team turned to Jitter. It let Romain and Solène iterate quickly on UI animations while keeping the creative and technical layers cleanly separated and fast to update.

“For a project as technically complex as the UNESCO museum, having Jitter handle the UI motion meant we could move fast on the interface without being blocked by the 3D pipeline. It kept things clean.”

Romain PasselandeArt Director, makemepulse

The results

Across award-winning internal projects and client work, Jitter has become the connective tissue of makemepulse's motion practice. The impact isn't tied to any single project: it's visible in how the whole studio works day to day.

Motion that moves at the speed of ideas

Instead of locking animation into keyframes that are painful to edit and nearly impossible to reuse, Jitter works with instructions that are relative and flexible. Change a layer, and the animation adapts. Move things around, and nothing breaks.

That difference fundamentally changed how makemepulse iterates. Instead of committing early out of fear of rework, they can explore multiple ideas, easily change course if needed, and deliver more polished work in less time.

“In five minutes in Jitter, you can do what takes an hour in After Effects.”

Romain PasselandeArt Director, makemepulse

A shared creative space for the entire team

Because Jitter lives in the browser, motion at makemepulse is no longer siloed on one person's machine. Producers can follow along, give feedback, and understand the creative direction in real time. Art directors can share a link and get a reaction in seconds. The tool didn't just speed the work up; it made it a team game.

Smoother client reviews and faster sign-offs

On projects with many screens to review, makemepulse shares Jitter files with clients directly so they can play every artboard and feel the motion language as a whole — something no video export can replicate. According to the team, a single shareable link often replaces a chain of video exports and feedback emails.

“Sharing a Jitter file with the client lets them feel the coherence of the whole thing, the harmony between each screen. You can't get that from a video export.”

Hélène TaProducer, makemepulse

For a studio that prides itself on moving fast without sacrificing craft, that's the real win: a motion workflow that keeps up with the ideas, the team, and the clients, all at the same time.

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makemepulse is a creative and technology company that operates in the space where ideas take shape.

makemepulse.com